MicroLED display technology is gaining traction in the automotive and augmented reality (AR) sectors, despite Apple's recent pause in development for its Apple Watch. With leading manufacturers ramping up production, the industry is poised for significant growth, with a projected market value of $5.8 billion by 2028.
MicroLED's brightness, vivid colors, and reliability make it a strong contender for next-generation displays. In the automotive sector, its high brightness is ideal for dashboards, instrument panels, and transparent head-up displays (HUDs). The premium nature of the technology could allow automakers to incorporate it into higher-end vehicles, justifying the initial high costs, according to TrendForce.
MicroLED is also well-suited for AR glasses due to its compact size and brightness. TrendForce estimates the microLED chip market will reach $5.8 billion by 2028, with an annual growth rate of 84% between 2023 and 2028.
Recent developments include Tianma's plans for small-scale deliveries by late 2025 and BOE's new mass production facility in Zhuhai, reportedly the first of its kind for 6-inch MicroLED panels.
Despite the progress, challenges remain, including scaling production, high manufacturing costs, a fragmented supply chain, and a lack of industry standards, as highlighted by Geng Yi of the China OLED Industry Alliance.
