A recent investigation by YouTuber MegaLag has uncovered potentially deceptive affiliate practices by the popular browser extension, Honey, owned by PayPal. Honey, promoted by prominent content creators, claims to find the best coupon codes, but the reality may be different.
Honey's Deceptive Practices
MegaLag's research suggests that Honey doesn't always show the best possible discount. Some stores can instruct Honey to display only specific codes. For instance, if a store offers a 30% discount through one code and 5% through another, Honey may only show the 5% code.
Furthermore, Honey actively undermines the creators who promoted it. It replaces any existing affiliate cookies with its own before checkout, denying the original referring creator their commission, even if the purchase isn't completed immediately. This action essentially takes credit away from creators whose recommendations lead to a sale.
This video delves deeper into the details of how the scheme works, and we recommend that you watch it in full. It is part one of a three-part series. MegaLag says he has found more discrepancies with the service and plans to reveal them via subsequent videos.
MegaLag has released a video exposing these issues, which is the first in a three-part series, hinting at more revelations about Honey's practices.