The launch of NVIDIA's GeForce RTX 50 series GPUs is reportedly facing significant challenges, with shortages of the RTX 5090 and RTX 5080 leading to price increases in several regions. These issues are due to a combination of communication problems between NVIDIA and its board partners and the impact of the Chinese New Year.
Supply Chain Issues
Reports indicate that miscommunications between NVIDIA and its add-in board (AIB) partners are causing limited stock of RTX 50 series GPUs, particularly the RTX 5090 and RTX 5080. Even the RTX 5070 may also be affected. According to sources, supply is expected to improve after the Spring Festival (Chinese New Year) in February, but until then, availability will be scarce.
Price Surges
Due to the shortage, prices have significantly increased in some regions, notably China. Sources claim that the RTX 5090 and RTX 5080 are being sold for twice their MSRP, which could mean the RTX 5090 is retailing for up to $4000, and the RTX 5080 at $2000. AIB partners like ASUS, Gigabyte, and MSI are expected to benefit from this price increase.
Launch Dates & Availability
- The NVIDIA GeForce RTX 5090 and RTX 5080 are scheduled to launch on January 30th.
- The RTX 5070 Ti is expected to arrive in mid-to-late February.
However, initial stock is limited, and reports suggest that:
- One US dealer has received only 20 RTX 5080 units for the first month and no RTX 5090s.
- The situation may not improve significantly until the end of Q1 or even into Q2 of this year.
Impact on Consumers
Consumers in all markets are likely to see higher prices and limited availability, with EU prices being particularly inflated due to taxes. This situation may persist for a few weeks or even months before prices return to their official MSRPs.
Source: Dan Nystedt
